The Smart Tailor

Corporate Identity, Design Direction

2012-Present

Being a fashion brand from Singapore, Smart Tailor wanted to have a solid brand identity design. Since the target of the company is working people, a clean and solid design was executed in
every object.

Credit

Director : Jate Saitthiti
Designer : Jate Saitthiti, Sarunyakorn Khansongkhor

  • The Smart Tailor Logotype Structure

  • The Smart Tailor Logotype Structure

  • The Smart Tailor Mark Structure

  • The Smart Tailor Mark Structure

  • Brand Identity Guideline

  • Brand Identity Guideline : Logotype

  • Brand Identity Guideline : Mark

  • Brand Identity Guideline : Element & Usage

  • Brand Identity Guideline : Element & Usage

  • Brand Identity Guideline : Business Card

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